Should you use a model for your hand-crafted jewelry or clothing items?
For me, this is a no-brainer as I'd rather see jewelry demonstrated on a model to at least see how it looks on a real person. And, i know the jewelry probably won't look the same way on me as it does on the model but at least it gives me a reference point.
Just think of all the TV home shopping channels and how they use models for their jewelry presentations. Chances are, they would not sell half as much jewelry if they showcased the jewelry only on a still form. Possibly the biggest issue might be, where do you find a model for your jewelry or hand-crafted clothing pieces?
If I were into selling hand-crafted jewelry, then I would probably ask my daughter to be the model as she loves trying on new things and having her picture taken.
Also, another option might be to make friends with online fashion bloggers who would agree to be the model.
They would receive a piece of jewelry in the mail to try on and keep and in exchange would take pictures that could be used as part of a product demonstration or service page online. The only issue being, you need a model release for that. I guess using oneself as a model for your own handcrafted jewelry could work out.
And, what about for products that are one of a kind that you will only ever create once?
Possibly a buyer would be hesitant to purchase if they knew another person had worn that item previously.
Should you use a model for your hand-crafted jewelry or clothing items that you are trying to sell online?